Winpot, one of Mexico’s leading online casino and sportsbook operators, has entered a strategic partnership with InsightPlay, the AI-powered player engagement specialist, to accelerate customer acquisition, reactivation, and retention in one of Latin America’s most competitive markets.
The collaboration will see Winpot leverage InsightPlay’s next-generation voice and text AI agents to deliver personalised, real-time interactions at scale. By combining hyper-personalisation with automation, the partnership aims to drive stronger conversion, increase lifetime player value (LTV), and unlock new revenue streams.
InsightPlay’s solutions allow operators to deploy data-secure, cost-efficient AI frameworks that enable authentic player engagement while streamlining operational efficiency. For Winpot, which runs on the award-winning Wiztech platform, this represents a major step in further strengthening its reputation for superior player experience across sign-up, payments, bonuses, games, odds, and customer support. 
Yoni Sidi, CEO of Winpot, said:
“Player engagement is the foundation of long-term growth. Partnering with InsightPlay means we can communicate authentically with our audience, build stronger relationships, and deliver standout experiences at scale. In a market as competitive as Mexico, that’s a real differentiator.”
Javier Troncoso, CEO of InsightPlay, added:
“This collaboration with Winpot marks an important milestone for InsightPlay as we expand across Mexico and Latin America. By working closely together, our teams are shaping innovative AI-driven engagement strategies that create lasting value for players and strengthen Winpot’s leadership in the region.”
