PlayUZU, the fair and transparent online casino brand powered by SkillOnNet, has named Peruvian television star Adolfo Aguilar as its official Brand Ambassador in Peru.
The announcement comes less than a year after PlayUZU’s entry into the Peruvian market, following its November launch under the country’s newly regulated iGaming framework.
Aguilar’s appointment underscores PlayUZU’s commitment to building long-term brand recognition and trust in the South American market. The move follows a nationwide TV and billboard campaign aimed at reinforcing PlayUZU’s core values of fun, fairness, and transparency. 
A household name in Peru, Aguilar has enjoyed a distinguished career as an actor, presenter, and producer. He is best known for hosting popular shows such as Polizontes, Trato Hecho, El Último Pasajero, and Yo Soy. Beyond television, he co-founded Big Bang Films, a production company behind acclaimed local films including El Buen Pedro.
“Adolfo represents more than star power—he embodies values that resonate with our brand,” said Luis Moschietti, Country Manager of PlayUZU Peru. “His credibility and connection with audiences mirror the trust we have been working to build in the Peruvian market. Bringing him on board is both a milestone and a sign of the strong community we are creating.”
The collaboration will extend across TV, digital, and social media channels, offering players a more engaging and emotionally connected experience. PlayUZU’s new campaign with Aguilar is set to go live later this month.
