Evoplay, the award-winning game development studio, has capped off a milestone year marked by strong commercial growth, expanded global reach, and continued investment across product innovation, partnerships, and new verticals.
Throughout the year, the studio launched 45 new titles, further strengthening its portfolio of slots, instant games, and lottery-focused content. Among the standout releases was Uncrossable Rush, Evoplay’s first co-developed game, created in collaboration with an affiliate partner and later followed by a festive Christmas edition. The project represented a significant step in the studio’s collaborative development strategy, blending Evoplay’s creative expertise with partner-driven insights.
Brand visibility and player engagement were further boosted by Big Adventures, Evoplay’s largest promotional campaign to date. The multi-title initiative united several of the studio’s most recognisable games under a single creative concept, driving engagement across multiple markets. 
A key strategic priority in 2025 was the continued expansion of Evoplay’s lottery vertical. During the year, the studio launched lottery content in Azerbaijan and Peru, as well as with the Washington DC Lottery, delivering tailored and localised games designed to meet the specific requirements of each market.
This focus shaped the development of new lottery-friendly titles, including Adrenaline Rush: Scratch and Scratch Match. In parallel, a new distribution agreement with Scientific Games via its SG Content Hub significantly expanded Evoplay’s reach across North America and Europe.
Commenting on the progress, Frank Cecchini, Head of Lottery at Evoplay, said:
“It was a year of meaningful progress for our lottery business. The experience we gained allowed us to refine our approach and create more lottery-friendly games, with a strong emphasis on attracting new players while maintaining a responsible gaming ethos.”
Beyond lottery, Evoplay continued its international expansion, entering regulated markets such as Ontario, Brazil, and Peru. These moves supported robust growth across key performance indicators, including a 25% increase in GGR, 20% growth in total rounds played, and a 22% rise in Bet Sum.
The company also strengthened its ecosystem with the launch of the Evoplay Affiliate Hub, aimed at fostering closer collaboration with affiliate partners. Since its debut, more than 500 affiliates have joined the platform. Additionally, Evoplay partnered with AdKey.App to jointly develop dedicated iOS, Android, and PWA game applications, extending its content reach beyond traditional distribution channels.
Evoplay maintained a strong industry presence throughout the year, attending 25 major events including ICE, SBC Summit Lisbon, ENADA Italy, and the European Lottery Congress, while also hosting its own exclusive partner event in Malta.
Industry recognition remained a consistent theme. Evoplay secured major accolades such as Industry Innovation of the Year at the SBC Awards Lisbon and Game Design & Art Direction at the SBC Awards Europe. Leadership excellence was also acknowledged, with CEO Ivan Kravchuk named Best iGaming CEO at the EiGE Awards.
Commercial achievements were further recognised with Slots Provider of the Year awards at both the iGaming Awards LATAM and the Affpapa Awards. In total, Evoplay received 79 award shortlists across leading industry ceremonies in 2025.
Reflecting on the year, Ivan Kravchuk, CEO at Evoplay, commented:
“This year was defined by ambitious projects and bold decisions that delivered strong results. We expanded into new markets, including Canada, building a solid foundation for growth across North America, with our entry into the US lottery market marking a key milestone.
Our first-ever co-created game, developed alongside a player-focused affiliate platform, brought us closer to players and set a new benchmark for collaboration in iGaming. I’m incredibly proud of the Evoplay team and grateful to our partners for the success we achieved together. Steady, brave, and passionate – that’s what drives Evoplay to keep levelling up iGaming.”
