BETER, the award-winning provider of fast-betting content and data, has partnered with Entain CEE to supply its sportsbook brands with exclusive esports and sports content.
Under the agreement, BETER will deliver ESportsBattle tournaments and the Setka Cup table tennis series to SuperSport in Croatia and STS in Poland.
BETER provides 24/7 live streaming, real-time data, and hyper-accurate odds across approximately 700,000 fast-paced events annually, offering up to 50 markets per event with an average operator margin of 7.5%+. Its esports portfolio includes eFootball, eBasketball, eHockey, and eTennis, while its sports coverage spans the BSKT Cup, GTR Cup, Padel tennis, and official cricket tournaments worldwide. 
Gal Ehrlich, CEO of BETER, said:
“We are delighted to welcome Entain CEE to our growing roster of partners. Fast-betting content is essential for operators seeking to engage the next generation of players, and our products set the standard in the industry. We look forward to working with SuperSport and STS to further develop the Croatian and Polish markets.”
Ivan Gojic, Chief Sportsbook Officer at Entain CEE, added:
“Fast-betting content is non-negotiable for delivering next-gen experiences to our players. Partnering with BETER brings thrilling content to SuperSport and STS customers, strengthening engagement and delivering exceptional experiences.”
BETER’s offerings are underpinned by high standards of fairness and transparency, with collaborations with ESIC and IBIA, and have proven to drive engagement, retention, and revenue for operators worldwide.
