Sponsorship deal announced ahead of headline Dillian Whyte bout in Saudi Arabia
Nigeria’s number one sportsbook, Bet9ja, powered by Logifuture, has signed a sponsorship deal with rising heavyweight boxing star Moses Itauma ahead of his career-defining bout against British veteran Dillian Whyte in Saudi Arabia this Saturday, August 16.
The 20-year-old British fighter of Nigerian descent has taken the boxing world by storm since turning professional in 2023, remaining unbeaten with 10 stoppages in 12 fights. Known for his explosive power and composure beyond his years, Itauma is widely tipped as one of the sport’s future champions.
Under the new partnership, Bet9ja branding will feature on Itauma’s training apparel and his ringside team’s gear, while fans will get exclusive access to behind-the-scenes videos and digital content through Bet9ja’s social channels. 
For Bet9ja, the deal is more than just a logo placement—it’s a celebration of Nigerian talent on the global stage. Earlier this year, the sportsbook renewed its support for Nigeria’s national football team in their “Let’s Do It Again” Africa Cup of Nations campaign.
Moses Itauma said:
“I’m delighted to be working with Bet9ja as I prepare for the biggest fight of my career so far. My Nigerian heritage has always been a source of pride, and this partnership is a powerful connection to my roots. I look forward to bringing my championship belts back to my father’s homeland.”
Tom Beck, Head of Content and Social Media at Logifuture, added:
“Moses Itauma is one of the most exciting young talents in global boxing. His pride in his Nigerian roots makes him a natural fit for Bet9ja. He represents toughness, talent, and ambition—qualities our audience admires. We’re looking forward to sharing his journey with fans and showcasing his rise to the top.”
Ayo Ojuroye, CEO of Bet9ja, said:
“We’re incredibly excited to welcome Moses to the Bet9ja family. He embodies resilience, power, and the relentless pursuit of greatness. Partnering with Logifuture, we continue to elevate the standards of engagement in Nigerian sports.”
With Logifuture’s market-leading technology powering Bet9ja—and flagship products like Simulate and Zoom Soccer revolutionising virtual sports—the sponsorship marks another step in the brand’s commitment to championing Nigerian excellence while delivering top-tier entertainment to sports fans.
