Abelson Sports, a leading provider of sports data solutions, has gone live with its Football Player Markets (FPM) with BVGroup, one of Europe’s most established gaming operators.
The renewed integration sees BVGroup deploy Abelson’s FPM package across both its B2C sportsbook brand and expanding B2B operator portfolio, with enhanced goalscorer pricing and broader market coverage. Key expansions include international leagues and domestic competitions, with notable increased coverage from Brazil.
Reuben Thomas, Sales Director at Abelson Sports, said:
“We’re delighted to see BVGroup powering their player markets with our Football Player Markets product. Their reputation for innovation and quality aligns perfectly with our mission to deliver reliable, data-rich pricing that enhances the football betting experience.”
Eoin Ryan, Director of Sportsbook & e-Gaming at BVGroup, added:
“Abelson’s coverage, speed and accuracy make them a trusted supplier for our player market needs. Having worked together previously, we know the value they bring, and we’re pleased to have renewed our collaboration.”
The integration allows operators to leverage Abelson’s existing distribution framework for instant access to an expansive range of player betting options, supporting fast deployment with minimal development and maximum reliability.
This partnership underscores Abelson Sports’ leadership in delivering high-performance, flexible football player markets, helping operators expand their football content offering efficiently while maintaining quality and trust.
